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We Hit 88% of Client Goals In Q1, 2026. You Should Be Next 🎉

SMB Circus

Case Studies

30+ case studies. Real metrics. Real revenue.

Every engagement, every metric, every channel — audited, published, and approved by the client whose name is on it.

10+

Brands served

$1.5M+

Revenue generated

88%

Client goals hit, Q1 2026

A diagram showing a paid search ad and an organic search result both flowing into a central qualified-pipeline card displaying $1.74M and +180%, surrounded by a rising chart, dollar coin, credit card, and AI citation badge
FintechPaid SearchSEO

+180% qualified pipeline in 9 months

+180%

Qualified pipeline

3.2x

Organic-sourced pipeline

−41%

Cost per qualified opp

Consolidated paid and organic under one strategist, built a shared intent universe, and rebuilt attribution — producing a result neither channel alone could have produced.

“We had a paid agency and an SEO agency for two years and they actively contradicted each other in monthly meetings. SMB Circus put one strategist in charge of both and the channels finally started working together.”

— VP Marketing, B2B vertical SaaS payments platform

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Browse the work

Filter by industry or service. Every number you see has been approved by the client.

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Showing 6 of 6 case studies
A diagram showing a telehealth video call card on the left, a patient eligibility intake form on the right, both feeding a central cost-per-acquired-patient outcome card displaying −29% and 2.2x 12-month revenue, with a prominent HIPAA-Compliant shield badge above and a six-stage patient lifetime value ladder, plus a stethoscope and heart-rate badge below
HealthcarePaid SearchCRO

−29% cost per acquired patient, 2.2x projected revenue

−29%

Cost per acquired patient

Rebuilt bidding around patient lifetime value, scrubbed PHI from the data layer for HIPAA compliance, and ran structured landing page CRO — cutting cost per acquired patient 29% and doubling projected patient revenue.

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A diagram showing a Google Ads search result and a LinkedIn retargeting ad flowing into a central pipeline card displaying 272 MQLs per month and +220%, with four intent bucket pills above and a rising pipeline chart, dollar coin, and CRM network badge surrounding it
SaaSPaid SearchPaid Social

+220% qualified MQLs in 6 months

+220%

MQL volume

Restructured Google Ads around intent buckets and added LinkedIn retargeting for downstream pipeline.

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A diagram showing a Google Ads search result on the left, a Salesforce pipeline kanban view on the right, both feeding a central cost-per-qualified-lead outcome card displaying −38%, with three SKAG service-line pills above and a briefcase and calculator below
B2B ServicesPaid Search

−38% cost per qualified lead

−38%

Cost per qualified lead

Single keyword ad groups and offline conversion tracking tied directly to Salesforce.

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A diagram showing an organic search result with featured snippet and #1 ranking on the left, an AI Overview citation card with 47 citations badge on the right, both feeding a central revenue outcome card displaying 5.9x and +340%, with a pillar-and-cluster topical authority diagram above
DTC & EcommerceSEO

+340% organic traffic year over year

+340%

Organic sessions

Topical authority rebuild around buying-intent keywords plus a quarterly content refresh cycle.

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A diagram showing a Meta-style social ad on the left, a TikTok-style vertical ad on the right, both feeding a central ROAS outcome card displaying 5.2x and 4x spend, with stacked creative variation cards above and a heart reaction badge and outdoor mountain scene below
DTC & EcommercePaid SocialPerformance Creative

5.2x blended ROAS while scaling spend 4x

5.2x

Blended ROAS

Creative velocity engine across Meta and TikTok with weekly hook testing and audience layering.

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A diagram showing an inbox primary tab with email campaigns on the left, an SMS conversation flow on the right, both feeding a central revenue outcome card displaying 38%, with a five-stage lifecycle ladder above and a skincare bottle and deliverability shield below
DTC & EcommerceEmail

Email driving 38% of total revenue

38%

Revenue from email

Lifecycle ladder rebuild plus a quarterly list hygiene cycle that recovered deliverability.

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Customer video references

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